
Hello, I'm Charl, founder and designer at designbuoy, an international design and innovation studio based in Cape Town, South Africa.
Creative Lifesaving
Creative problem-solving through design collaboration places people's needs and insights at the center of everyday design challenges.
Values
Curiosity
Optimism
Collaboration
Ambiguity
Adaptiveness
Growth
Success & Failure
Listen to Learn
Get Things Done
Passionate
People
Creativity
Design
Innovation
Technology
South Africa
Humanity
Ubuntu
Design Thinking
“Design thinking is a human-centered approach to innovation that draws from the designer's toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.” - Tim Brown, president and CEO at IDEO

Ideation
Ideation is the creative process of generating, developing, and communicating new ideas. Ideation comprises all stages of a thought cycle, from innovation to development, to actualization. As such, it is an essential part of the design process, both in education and practice.
